Product Marketing Manager
Location: New York, Hybrid
Salary: $100K-$125K base + 10-15% bonus
A global leader in market infrastructure is seeking a strategic and self-driven Product Marketing Manager to join its growing U.S. team. This is a high-impact role focused on bringing OTC market data solutions to buy-side clients (asset managers, hedge funds, institutional investors).
Key Responsibilities:
•
Own go-to-market strategy and messaging for data products targeting buy-side clients
•
Plan and execute lead-generating campaigns across digital, content, and events
•
Collaborate with sales, product, and client success teams to develop compelling marketing assets
•
Manage company presence at industry events and webinars
•
Conduct market research to inform positioning and strategy
•
Act as a key voice in aligning commercial teams with marketing initiatives
Qualifications:
•
5-7 years in B2B product marketing, ideally in financial services or data
•
Strong experience with lead gen, campaign execution, and GTM strategy
•
Excellent communication and content development skills
•
Proven ability to manage multiple projects and stakeholders
•
Familiarity with Salesforce and digital marketing tools (HubSpot a plus)
Preferred:
•
Deep understanding of buy-side audience and OTC markets
•
Experience driving brand awareness and demand in high-growth environments
•
Self-starter with strong problem-solving and relationship-building skills
Join a collaborative team shaping the U.S. marketing function from the ground up, with significant visibility and cross-functional impact.
